WordPress optimization

Accelerate your website’s performance with my professional PageSpeed optimization service. I’ll make your WordPress website faster for both human visitors and search engines.

Countless studies have shown again and again how loading speed is a crucial factor for the success of websites. Not only does it impact user experience, but it also plays a major role in search engine rankings. Research has shown that users are more likely to bounce from a website if it takes too long to load, and search engines take website speed into account when determining search engine results.

Two parts determine how fast your WordPress website will load: how long it takes for the server to send a page and all its data to a visitor’s browser, and how quickly the browser can make all necessary calculations to let the visitor interact with the page. For users, a fast loading website means a better user experience. People are less likely to bounce from a website if it loads quickly, and are more likely to engage with the content. A fast website also means that users can interact with the site more efficiently, and can find what they are looking for quickly. For search engines, website speed is also a ranking factor. Search engines like Google take website speed into account when determining search engine results. To help your performing well in front of both search engines and real users, below is the typical, but flexible action plan.

My WordPress Optimization includes:

  • Performance analysis incl. bottleneck identification
  • Installation and or correct configuration of caching technology
  • File optimization incl. removal of unused resources on a page by page basis
  • Image optimization incl. setup to deliver images in modern file formats like WebP
  • Database optimization
  • If identified as a problem, PHP code and database query optimization
  • If necessary, website move to a different hosting provider
  • Frequent follow-up checks and reporting
Costs depend on the size of your website, its functionality, and its current performance status. Optimization of small sites will typically cost around 150 Euro, while complex eCommerce stores require a lot more optimization work with cost of up to 700 Euro. In return you will get a blazing fast website similar to mine:
https://pagespeed.web.dev/report?url=https%3A%2F%2Fphilippkrueger.com%2F&form_factor=mobile

Tired of losing potential customers due to a slow loading website?

My WordPress speed optimization service is designed to not only improve your website’s loading speed, but also enhance the user experience and increase conversions.

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Making it easier for your web server with WordPress caching

WordPress caching is a technique used to improve the performance of a website by storing a copy of frequently accessed data in a temporary storage location, known as a cache. When a user requests a page on a website, the server can quickly retrieve the cached version of the page instead of regenerating it, reducing the load on the server and making the website load faster.

Being fast in Google terms

Google’s Core Web Vitals (CVW) are a set of metrics that measure the loading speed, interactivity, and visual stability of a website. These metrics are designed to help website owners understand the user experience of their site and identify any potential performance issues. The three main Core Web Vitals are:

  • Largest Contentful Paint (LCP) which measures loading performance.
  • First Input Delay (FID) which measures interactivity.
  • Cumulative Layout Shift (CLS) which measures visual stability. Since May 2021, these metrics are being used as ranking factors in Google’s search algorithm.